{"id":173,"date":"2009-08-27T00:27:41","date_gmt":"2009-08-27T04:27:41","guid":{"rendered":"http:\/\/blog.nickorn.com\/?p=173"},"modified":"2009-08-29T13:15:49","modified_gmt":"2009-08-29T17:15:49","slug":"california-soda-shop","status":"publish","type":"post","link":"http:\/\/blog.nickorn.com\/?p=173","title":{"rendered":"California Soda Shop"},"content":{"rendered":"<p>Entering this Soda store in LA, I couldn&#8217;t help but think of Andreas Gursky&#8217;s iconic dollar store photos.  Beyond its impressive stock, the place looked perfect&#8211; from the old supermarket meat cases that displayed candy bars to the peg board shelving.  <\/p>\n<p><a href='http:\/\/blog.nickorn.com\/wp-content\/uploads\/2009\/08\/10510010.jpg' title='10510010.jpg'><img src='http:\/\/blog.nickorn.com\/wp-content\/uploads\/2009\/08\/10510010.jpg' alt='10510010.jpg' \/><\/a><\/p>\n<p> I love the way that packaging used to look.  I don&#8217;t think this is so much a nostalgic thing, it&#8217;s just that there is something there that has been squashed by high concept ad agencies hired by multinational corporations to create campaigns using focus groups and online communities.  I think the simplicity is often reflected in the packaging, with its hard graphic lines, solid patches of bright color, and boxy modern fonts.<br \/>\n<a href='http:\/\/blog.nickorn.com\/wp-content\/uploads\/2009\/08\/10510007.jpg' title='10510007.jpg'><img src='http:\/\/blog.nickorn.com\/wp-content\/uploads\/2009\/08\/10510007.jpg' alt='10510007.jpg' \/><\/a><a href='http:\/\/blog.nickorn.com\/wp-content\/uploads\/2009\/08\/10510012.jpg' title='10510012.jpg'><img src='http:\/\/blog.nickorn.com\/wp-content\/uploads\/2009\/08\/10510012.jpg' alt='10510012.jpg' \/><\/a><\/p>\n<p>I found the sheer repetition in the packages mesmerizing. <\/p>\n<p><a href='http:\/\/blog.nickorn.com\/wp-content\/uploads\/2009\/08\/10510019.jpg' title='10510019.jpg'><img src='http:\/\/blog.nickorn.com\/wp-content\/uploads\/2009\/08\/10510019.jpg' alt='10510019.jpg' \/><\/a><br \/>\n<a href='http:\/\/blog.nickorn.com\/wp-content\/uploads\/2009\/08\/10510014.jpg' title='10510014.jpg'><img src='http:\/\/blog.nickorn.com\/wp-content\/uploads\/2009\/08\/10510014.jpg' alt='10510014.jpg' \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Entering this Soda store in LA, I couldn&#8217;t help but think of Andreas Gursky&#8217;s iconic dollar store photos. Beyond its impressive stock, the place looked perfect&#8211; from the old supermarket meat cases that displayed candy bars to the peg board shelving. I love the way that packaging used to look. I don&#8217;t think this is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-173","post","type-post","status-publish","format-standard","hentry","category-us"],"_links":{"self":[{"href":"http:\/\/blog.nickorn.com\/index.php?rest_route=\/wp\/v2\/posts\/173","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/blog.nickorn.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/blog.nickorn.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/blog.nickorn.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/blog.nickorn.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=173"}],"version-history":[{"count":0,"href":"http:\/\/blog.nickorn.com\/index.php?rest_route=\/wp\/v2\/posts\/173\/revisions"}],"wp:attachment":[{"href":"http:\/\/blog.nickorn.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=173"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/blog.nickorn.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=173"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/blog.nickorn.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}